Sales Development Representative

Sales Development Representative (SDR) / Appointment Setter

EngagementFull-Time Independent Contractor

LocationRemote – South Africa

Working Hours9:00 AM – 5:00 PM Eastern Time (ET)

Compensation$1,500–$1,600 Base + Commission (OTE $2,500–$3,000+/month)

About the Company

Our client is an AI-powered search intelligence and SEO platform built by a leading digital agency with deep experience in highly competitive industries—particularly legal services.

The company delivers deeply optimized long-form SEO content at scale using AI-driven production and a lean operating model.

While the legal sector remains the primary market, the company is expanding into other SMB industries such as restoration, HVAC, construction, and franchise businesses.

The product and service delivery are already proven. The current focus is scaling outbound sales pipeline generation.

The Role

We are hiring a Sales Development Representative (SDR) whose primary responsibility is outbound cold calling to book qualified meetings .

This is a phone-heavy role . You will work from high-quality prospect lists and targeted data to contact business owners and decision-makers.

Your job is to introduce the company’s services, generate interest, and book meetings for the sales team to close.

You will not be responsible for closing deals, running demos, or managing accounts. Your success is measured by consistent outbound activity and meetings booked.

Candidates must be comfortable making 80–120 outbound calls per day.

Key Responsibilities

Outbound Calling (Primary Focus)

• Make high-volume outbound calls daily using targeted prospect lists

• Contact law firms and small business owners

• Speak directly with decision-makers such as founders, partners, and managing attorneys

• Deliver a clear and concise value proposition

• Handle basic objections and secure meetings

Meeting Generation

• Book qualified introductory meetings for the sales team

• Ensure meetings are scheduled with the appropriate decision-makers

• Maintain an organized pipeline of booked meetings

Follow-Up

• Conduct structured follow-up with interested prospects

• Maintain consistent outreach cadence

• Track activity and meeting outcomes

Team Communication

• Communicate actively with the team via Slack

• Participate in regular check-ins

• Collaborate on messaging and outreach improvements

Expected Activity

Successful SDRs typically

• Make 80–120 outbound calls per day

• Work consistently from targeted prospect lists

• Book 5–10 qualified meetings per week

Ideal Candidate Profile

We are looking for someone who

• Has experience as an SDR, appointment setter, or outbound cold caller

• Is comfortable making high volumes of outbound calls

• Speaks excellent English with a neutral or North American-friendly accent

• Communicates confidently with business owners and professionals

• Is resilient and comfortable handling rejection

• Is motivated by performance-based compensation

Bonus Experience

• Selling SEO or digital marketing services

• Selling agency services

• Selling into law firms or professional services

What Success Looks Like

Within the first 30–90 days , successful SDRs will:

• Maintain consistent daily outbound call activity

• Book meetings every week

• Generate opportunities that convert into 1–2 new clients per month

Compensation

Base Salary

$1,500–$1,600 per month

Commission

20% of first-year revenue on deals sourced by you and closed by the sales team

On-Target Earnings

$2,500–$3,000+ per month depending on performance

There is strong alignment between performance, meetings generated, and earnings.

Growth Opportunity

As outbound efforts scale, the company plans to expand the sales development team.

High performers may have opportunities to

• Advance into a Senior SDR role

• Specialize in specific industry verticals

• Help build and mentor a growing outbound team

Application Requirement

To be considered, please include the following in your application:

• How many outbound calls per day were you making in your previous role?

• What was your average number of meetings booked per week?

• What type of prospects were you calling? (Industry + decision maker)

Applications without this information may not be considered.

We are looking for candidates based in South Africa. Please note that we process only one active application at a time—if you’ve applied for multiple roles, kindly direct any updates to the team handling your first application. To start processing, submit your resume in English. The final offer will be at the client’s discretion and will depend on your interview performance, skills, and experience.

Final offer depends on experience and is at our client’s sole discretion.