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Email Marketing Specialist (Klaviyo) (BBS811)

An email marketing specialist is needed to manage campaigns, automations, and segmentation in Klaviyo for e-commerce and DTC brands at a data-first growth marketing agency.

Can a South African apply?

The employer’s own job board lists this role’s eligible location as:

Johannesburg, South Africa (Remote)

Taken from the structured location field on the employer’s job board, not from the wording of the advert, when we last checked it on 2026-09-27. Employers change eligibility without notice — the employer’s page is the authority, not this one.

What it pays

Paid in USD (bi-monthly: every 15th and 30th)

No figure we could read as a number, so it is quoted as written.

The full posting

Reproduced from the employer’s own listing, unedited.

Read the posting in full · 894 words

We're looking for an

Email Marketing Specialist to own the full email execution cycle across campaign builds, automations, A/B testing, segmentation, and performance reporting inside Klaviyo for a data-first growth marketing agency serving a focused roster of e-commerce and DTC brands.

This is a hands-on execution role with real ownership of campaign performance. You will be in Klaviyo every day, building flows, running A/B tests, managing segmentation, and turning performance data into clear, client-ready reporting. This is not a strategy-from-a-distance role. If you are a detail-obsessed email marketer who thrives in a fast-paced agency environment and takes pride in clean, error-free deployments that actually move metrics, this role is a strong fit.

Why You'll Want to Join

You will be paid in USD (bi-monthly: every 15th and 30th)

Paid Time Off

in accordance with company policy

Observance of

Holidays per company guidelines

100% remote setup so you can work wherever you're most productive

This role requires availability during

US business hours

Work inside a data-first agency with a rigorous analytical culture and a focused, high-quality e-commerce client roster

High-ownership email execution role with direct impact on campaign performance across multiple client accounts

What You'll Work On

Campaign Building and Deployment

Build, test, QA, deploy, and monitor Klaviyo email and SMS campaigns including batch sends, behaviorally triggered messages, and automated lifecycle journeys

Schedule campaigns accurately across multiple client accounts and ensure nothing launches late or with incorrect assets

Configure dynamic content blocks and conditional logic within campaigns to improve relevance and personalization

Support creative and layout needs by selecting images, formatting text, and ensuring final output aligns with brand standards

Flow and Automation Management

Build and manage email flows and automations including triggers, conditions, content, and timing

Support and execute SMS sends within Klaviyo

Troubleshoot flow issues and ensure automations are running correctly across all client accounts

Document flow logic and changes clearly for full team visibility

Segmentation and List Management

Build targeted audience segments using Klaviyo filters, conditions, and custom attributes based on user behavior, lifecycle stage, and other attributes

Maintain list hygiene and segmentation across client email databases

Leverage segmentation to improve campaign relevance and performance

A/B Testing and Optimization

Set up and run A/B tests across campaigns and flows to continuously improve engagement and conversion metrics

Track and optimize email performance by proactively flagging trends at the campaign and journey level

Surface actionable insights to internal stakeholders and clients based on test results and performance data

Reporting and Client Communication

Deliver regular email performance reporting with historical comparisons, channel benchmarks, and recommendations

Create client-ready slides and presentations translating key metrics and learnings into simple charts and bullets

Maintain a clear understanding of key performance metrics including open rates, CTR, conversion rate, and deliverability and use them to guide optimization decisions

What You Bring

3 or more years of hands-on email marketing execution experience, ideally in a fast-paced agency or DTC e-commerce environment

Deep expertise in Klaviyo for campaign setup, flow building, segmentation, and analytics

2 or more years of experience working with Shopify

Demonstrated experience creating and launching A/B tests and reporting clearly on their impact

Strong Excel and Google Sheets skills including data export, templates, basic formulas, and clean formatting

Comfortable turning performance data into simple, client-ready slides with charts and bullets

Strong understanding of segmentation and how to apply it to improve campaign performance

Detail-oriented with a proven ability to QA work thoroughly before every deployment

Fluent written and spoken English with the confidence to explain performance trends and next steps clearly

Available Monday through Friday during US business hours with occasional flexibility for time-sensitive updates

Nice to Have

Experience building and launching SMS campaigns within Klaviyo or Postscript

DTC or e-commerce specific background

Experience with loyalty programs and lifecycle strategy tied to loyalty segmentation

Working knowledge of HTML and CSS for light edits and resolving formatting issues in email templates

Google and Meta ad platform familiarity for broader agency coverage

How to Apply

Please include

Your

updated resume

A short Loom video (1 to 2 minutes) introducing yourself, describing your Klaviyo experience, and walking through one campaign or flow you built including the results it produced

Only candidates who submit a Loom video will be moved to the next step of the hiring process.

If you are a detail-obsessed email marketer who takes pride in clean deployments and wants to own campaign performance across a portfolio of e-commerce clients, this role gives you the ownership and the direct impact to do your best work.

Application Process Overview

Our comprehensive selection process ensures we find the right fit for both you and our clients:

Initial Application

  • Submit your application and complete our prequalifying questions

Video Introduction

  • Record an video introduction to showcase your communication skills and work experience

Role-Specific Assessment

  • Complete a homework assignment tailored to the position (if applicable)

Recruitment Interview

  • Initial screening with our talent team

Executive Interview

  • Meet with senior leadership to discuss role alignment

Client Interview

  • Final interview with the client team you'd be supporting

Background & Reference Check

  • Professional reference verification

Job Offer

  • Successful candidates receive a formal offer to join the team

Each stage is designed to evaluate your fit for the role while giving you insights into our company culture and expectations. We'll keep you informed throughout the process and provide feedback at each step.

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